Public Relations

Nothing can build up a company’s credibility and increase name recognition more than a well-executed public relations campaign. There are several ways that public relations can work for you. The ability to control the public’s perception of you is by far the most important role. Our publicity campaigns give proven results and put clients “on the map”.

Examples of press exposure for our clients:


Restaurant 

Real Estate 

Automotive 

Beauty Retail

Bar/Club

Corporate 

 

Public Relations Services:

  • Strategic Positioning
  • Publicity Photo Session
  • Guest Speaking Appearance / Interview / Profile
  • Press Release
  • Press kit
  • Community Relations
  • Corporate Image / Corporate Identity
  • Consulting

Our 4 Characteristic Strengths:

  1. Qualified Councils – We are excellent strategists. Our staff has the knowledge to create the news value needed to insure that media coverage is obtained.
  2. Media Relations – We know how to capture the media’s attention. Strong media relationships translate into frequent meetings with the press for many of our clients.
  3. Writing Capabilities – At Mikel Marketing, we understand the importance and power of an effective press release. We know how to manipulate language to communicate meaning and concept, to convey the message and what angle to use in our press releases to acquire maximum press exposure.
  4. Media Coverage Tools – We provide our clients with copies of up-to-date print coverage that we process by working with the Texas Press Clipping Bureau that covers state, regional, national and trade publications. Our media listings consist of over 300 print and electronic outlets in Houston and surrounding areas that we continuously update. Our Texas Media Directory consists of over 2,500 outlets. We also work with national press / media.